Direct Marketing Executive (Acquisitions) – Financial services – London – to £40k
This is an exciting opportunity to join a fast growing financial services business providing a fresh approach to managing money.
Reporting into the Digital Direct Response Manager, this role has great importance to the business, as you will be driving growth by expanding acquisition activity for the flagship brand using both Email and Display channels.
The successful candidate will own and lead the growth of the Email channel via development of direct and affiliate partnerships. They will also provide support within the Display channel; working closely with the media agency trading desk to deliver, implement and optimise media.
Requirements:
·Proven ability within email marketing and strong analytical skills
·Passionate about discovering the latest digital marketing technology and trends
·Stakeholder management experience
·Experience of online lead generation
·Digital tracking and web analytics experience
·Knowledge of HTML coding would be a bonus
·Good degree in a relevant subject
·Customer focus
Responsibilities:
·Develop new and manage existing relationships with Email partners
·Bring together internal functional experts (Legal, Design/Develop, Risk & Analytics) to support customer acquisition
·Daily reviews of channel performance - reporting to partners and internal stakeholders as necessary
·Create and execute campaign strategies to drive quality traffic to products
·Work with the Legal and Compliance team to further improve existing control measures on Email channel best practice, process and principles
·Keep the team up to date with the most recent developments in the industry, including competitor activity reviews
·Engage with Analytics team to develop tagging and campaign reporting strategy capabilities.
This is an excellent opportunity for a talented marketer looking to have a real impact in their next role. This is no typical financial services brand, and as such they are looking for a candidate who is innovative, energetic and enthusiastic about their work.
Whilst we endeavour to respond to all applicants within 14 days, due to volumes received this isn’t always possible. If you’re not contacted within 14 days you may assume your application on this occasion has not been successful. Please keep an eye on our website www.marketing-talent.co.uk for future positions that may be of interest.
Key words: marketing, financial services, London, permanent, money, banking, finance, digital, direct response, acquisitions, email, display, media, analytic, stakeholder management, lead generation, online, web analytics, HTML, degree
This is an exciting opportunity to join a fast growing financial services business providing a fresh approach to managing money.
Reporting into the Digital Direct Response Manager, this role has great importance to the business, as you will be driving growth by expanding acquisition activity for the flagship brand using both Email and Display channels.
The successful candidate will own and lead the growth of the Email channel via development of direct and affiliate partnerships. They will also provide support within the Display channel; working closely with the media agency trading desk to deliver, implement and optimise media.
Requirements:
·Proven ability within email marketing and strong analytical skills
·Passionate about discovering the latest digital marketing technology and trends
·Stakeholder management experience
·Experience of online lead generation
·Digital tracking and web analytics experience
·Knowledge of HTML coding would be a bonus
·Good degree in a relevant subject
·Customer focus
Responsibilities:
·Develop new and manage existing relationships with Email partners
·Bring together internal functional experts (Legal, Design/Develop, Risk & Analytics) to support customer acquisition
·Daily reviews of channel performance - reporting to partners and internal stakeholders as necessary
·Create and execute campaign strategies to drive quality traffic to products
·Work with the Legal and Compliance team to further improve existing control measures on Email channel best practice, process and principles
·Keep the team up to date with the most recent developments in the industry, including competitor activity reviews
·Engage with Analytics team to develop tagging and campaign reporting strategy capabilities.
This is an excellent opportunity for a talented marketer looking to have a real impact in their next role. This is no typical financial services brand, and as such they are looking for a candidate who is innovative, energetic and enthusiastic about their work.
Whilst we endeavour to respond to all applicants within 14 days, due to volumes received this isn’t always possible. If you’re not contacted within 14 days you may assume your application on this occasion has not been successful. Please keep an eye on our website www.marketing-talent.co.uk for future positions that may be of interest.
Key words: marketing, financial services, London, permanent, money, banking, finance, digital, direct response, acquisitions, email, display, media, analytic, stakeholder management, lead generation, online, web analytics, HTML, degree
