Senior Marketing Executive – Global Financial Publisher – London – to £28k Basic, £2k Bonus (£30k OTE), strong benefits
*You must have events marketing experience in order to be considered*
We are looking for a Senior Marketing Executive with hands-on experience of online and offline direct marketing, preferably in a B2B environment and enjoy taking on responsibility for marketing a portfolio of high value events. You will be encouraged and expected to take the initiative, to develop and communicate new ideas and to play a vital role in driving delegate revenue growth.
Requirements:
Responsibilities:
This role would suit an ambitious, driven individual looking to gain experience within an International & recognisable brand. Press apply now if this is the role that will help you grow your Marketing executive career.
Whilst we endeavour to respond to all applicants within 14 days, due to volumes received this isn’t always possible. If you’re not contacted within 14 days you may assume your application on this occasion has not been successful. Please keep an eye on our website www.marketing-talent.co.uk for future positions that may be of interest.
Key words: Marketing, events, data segmentation, campaigns, online, offline, B2B, executive, neolane, faststats, conference, travel, delegate, networking
APPLY BY CLICKING THE BUTTON AND ADDING THE JOB TITLE TO YOUR EMAIL:
*You must have events marketing experience in order to be considered*
We are looking for a Senior Marketing Executive with hands-on experience of online and offline direct marketing, preferably in a B2B environment and enjoy taking on responsibility for marketing a portfolio of high value events. You will be encouraged and expected to take the initiative, to develop and communicate new ideas and to play a vital role in driving delegate revenue growth.
Requirements:
- 2+ years marketing experience within B2B events marketing
- Working knowledge of HTML
- Experience with Neolane or FastStats is beneficial
- Excellent written English and proofing skills; confident telephone manner
- Analytical skills - ability to prepare and execute direct marketing campaigns from planning to execution and then produce meaningful analysis, on which to base informed conclusions.
- Organised and efficient, able to juggle more than one event and many campaigns at a time.
- Enthusiastic, committed and motivated – initiative to streamline current methods and propose new.
- Commercially driven
Responsibilities:
- Own, develop and implement the marketing strategy for a portfolio of events reporting directly into the Marketing Manager
- Implement promotional activity - controlling all elements: email copy, email design, print, data, mailing and analysis to optimise ROI and generate paid and free delegate registrations
- Work closely with editors, publishers, internal designers and conference producers to ensure each event is properly represented, benefits identified and marketing is reaching the target market via a mixture of channels
- International travel for better working knowledge of events and delegate networking
- Arrange relevant contra deals with internal and external clients to maximise conference exposure and branding
This role would suit an ambitious, driven individual looking to gain experience within an International & recognisable brand. Press apply now if this is the role that will help you grow your Marketing executive career.
Whilst we endeavour to respond to all applicants within 14 days, due to volumes received this isn’t always possible. If you’re not contacted within 14 days you may assume your application on this occasion has not been successful. Please keep an eye on our website www.marketing-talent.co.uk for future positions that may be of interest.
Key words: Marketing, events, data segmentation, campaigns, online, offline, B2B, executive, neolane, faststats, conference, travel, delegate, networking
APPLY BY CLICKING THE BUTTON AND ADDING THE JOB TITLE TO YOUR EMAIL:
